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WRAP's Make Toast Not Waste Campaign starts today!

12th March 2018

The next Love Food Hate Waste campaign  has started on and will be focus on bread – top of the list of the most wasted foods in the UK. 

The 4-week  ‘Make Toast Not Waste’ campaign will be targeted at a) students & young people new to work (18-24 years) and young families (25-34 years) and aims to:
 
  • increase awareness of how much bread is thrown away and wasted every day (24 million slices!)
  • increase knowledge of the benefits of freezing bread and making toast from frozen to reduce the amount of food being binned
  • encourage audiences to experiment with different toppings on their toast to create convenient, quick and affordable meal solutions to maximise the use of bread 

Get involved:  


Join in with #MakeToastNotWaste from Monday 12 March. 

Click here for more details.
 
WRAP's Make Toast Not Waste Campaign starts today! image #1
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